How to increase hotel revenue: Why ancillary revenue is key
What you get from this guide
You’ll learn the importance of looking beyond room bookings to increase Net Operating Income (NOI) and achieve long-term success in a competitive market.
- How to decrease reliance on OTAs
- Increase guest spending when they book direct
- Use hyper-personalization to tap into ancillary revenue
Hoteliers are encouraged to diversify income streams, particularly by focusing on ancillary revenue such as personalized guest experiences and strategic upselling.
You’ll learn the importance of looking beyond room bookings to increase Net Operating Income (NOI) and achieve long-term success in a competitive market.
Karen Stephens, CMO
